We were originally incorporated and operated as Blueshovel. While the concept of our original name held some very beautiful meaning, we felt it was time for a shift and an upgrade. 🙂
During a session at a personal and professional development course, we experienced a communication breakthrough about our collective identity and brand. It was in this moment that shift.upgrade revealed itself as an accurate representation of who we are and what we’re up to.
Empowering individuals and organizations to create a shift forward and upgrade toward the future they wish to live into